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CHILI GraFx Applications

GraFx Experience

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The end-user portal that makes Design Systems accessible to distributed teams. Local users — store owners, marketers, regional teams — can personalise and produce on-brand output without touching the underlying template.

See GraFx Experience documentation

GraFx Studio

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Create Smart Templates to allow your customers to serve multichannel animated, static digital and print output.

See GraFx Studio documentation

GraFx Brand Kits

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Define and manage your organisation's visual identity in one place — colors, fonts, images, and styles. Once set up, template designers and end users can apply Brand Kit elements directly in GraFx Studio.

See GraFx Brand Kits documentation

GraFx Media

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Central repository for your digital assets, used across GraFx Studio and GraFx Publisher. GraFx Genie automatically detects subject areas and points of interest on upload, enabling Smart Crop in templates.

See GraFx Media documentation

GraFx Fonts

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Repository for your fonts, available across GraFx Studio and GraFx Publisher.

See GraFx Fonts documentation

GraFx Genie

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The AI assistant built into CHILI GraFx. GraFx Genie shows up in several places across the platform:

  • GraFx Genie for Actions — helps template designers write JavaScript Actions without needing to code. Describe what you need, and Genie generates the script.
  • Smart Crop in GraFx Media — automatically detects the subject area and point of interest when an asset is uploaded, so images crop intelligently in templates.
  • Smart Crop in GraFx Studio — uses the metadata set in GraFx Media to position images correctly within frames based on layout and subject position.
  • Product Image Creator — generates product images from a prompt. Part of GraFx Labs (experimental).
  • Product Image Composer — composes product scenes from multiple elements. Part of GraFx Labs (experimental).

GraFx Labs

Experimental

Features in GraFx Labs are released for validation purposes. They can change or be removed at any time and are not covered by SLOs.

An experimental area inside CHILI GraFx where new AI-driven capabilities are hosted and validated before becoming part of the production platform. Currently includes the Product Image Creator and Product Image Composer, powered by GraFx Genie.

See GraFx Labs documentation

GraFx Publisher

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Legacy application. Create Smart Templates to allow your customers to serve static digital and print output.

See GraFx Publisher documentation